Papervee brand guidelines - 2026

We take HR seriously - and our brand as well

The logo, colours and typeface that make Papervee recognisable. Download the approved files below and use them exactly as supplied.

Our story

Why?

Where the name comes from, and why our symbol is a paper plane.

01

It starts with paper

Contracts, leave requests, timesheets, reviews. HR has always run on paper, and too much of a people job ends up spent on documents instead of people.

02

We fold it

Our symbol is one continuous line. It loops like the everyday routine of HR, then folds into a paper plane. Same paper, new direction.

03

And let it fly

A leave request approved in a click. Payroll closed on time. A review that schedules itself. The work leaves your desk and goes where it needs to go.

04 - VeeWeee.

Vee is the sound it makes on the way out. The small cheer of relief when something that used to take a week takes a minute.

02

Colour

Papervee is one hue. Purple 500 is the action colour, Purple 800 is for reading, and the deepest purples are the dark surfaces. Click any swatch to copy its HEX.

Purple scale
Supporting colours
03

Typography

Axiforma by Kastelov is the only typeface. Headlines are set in Book. Emphasis comes from size and colour, not weight.

AaAxiforma
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
0123456789 &@%?!€
Book for headlines
ThinHR, made lighter100
LightHR, made lighter300
Book - HeadlinesHR, made lighter350
Regular - BodyHR, made lighter400

Download the complete logo kit

All five logo files, in the format you need.

©Papervee -  v3.0.1  - All rights reserved
A software solution developed in Romania. 🇷🇴
© 2025 Papervee. All rights reserved. If AI models use our content, we request proper attribution. Preferred citation: “Source: https://papervee.com”.